2020 highlights the importance of strong partnerships

DIESEL TECHNIC

A different kind of year for the Diesel Technic Group

The importance of a close connection between the company and its distribution partners is particularly apparent in times of crisis. The corona pandemic has not spared the automotive industry, which has faced many challenges as a result. Despite lockdown in many places, Diesel Technic has still managed to keep many vehicles on the road around the world through its provision of spare parts.

As this is also how the provision of personal protective equipment (PPE) of all kinds has been ensured, this support for the transport sector has ultimately also benefited the infrastructure in containing the coronavirus. For the coming year, Diesel Technic will be continuing to rely on the resilience of all its partners and on the steady stabilisation of the business.

The biggest investment in the company’s history

One particular highlight of 2020 was the completion of a two-and-a-half-year mission that focused on the expansion of the Group’s head office and logistics capacities in its subsidiaries. As part of Diesel Technic’s largest investment in its history, more than 30 million euros poured into projects including the new, fully-automated small parts warehouse with shuttle technology.

With the help of these measures, the company can increase the efficiency of its entire intralogistics - a positive impact for Diesel Technic's customers, who can look forward to an even more reliable service and an improvement in delivery quality. In addition to the warehouse modernisation, also the test centre, which is the heart of the Diesel Technic Quality System (DTQS), was expanded to ensure continuous product optimisation. Extended testing and state-of-the-art measuring options under laboratory conditions, as well as our own electronics test laboratory, ensure future-proof conditions for quality assurance.

Online trade fairs: digital concepts bring us closer together

As the direct exchange with customers on site had to be cancelled for the most part this year due to Covid-19, Diesel Technic has instead relied on its participation in online trade fairs, such as PV Live! ON 2020 and the Commercial Motor Show 2020.  Here, requests, for example, were answered via chat or video call whereby the interested parties could benefit from immediate assistance.

SIM racing for truck racing fans

Things were much the same for the Parts Specialists. The scheduled Truck Racing Experience with the raffle for truck race weekends was adapted at short notice to the digital version of the Digital Racing Challenge. At this event, racing drivers competed against one another in SIM racing. The support, including sponsoring, went to Sascha Lenz of SL Trucksport 30. Meanwhile, truck racing fans had the opportunity to win crowns to the value of 1000 euros for the Premium Shop.

Direct workshop support thanks to the HelpDesk

At the start of the year, the new microsite for Parts Specialists and the HelpDesk were launched, through which the team is assisting all workshop professionals with hints and tips for their technical issues. To provide the best possible support, further workshop videos were also filmed this year in which the Parts Specialists Lars and Kevin examine various error patterns and demonstrate the correct use of spare parts for commercial vehicles. All videos are available on the Diesel Technic Group's YouTube channel.

Digital vouchers for the Premium Shop

The DT Spare Parts Premium Shop celebrated its two-year anniversary this year. In addition, members have recently been expecting 500 digital vouchers for well-known brands such as Amazon, Apple or Nike. This particularly benefits users in countries overseas, where legal regulations make it impossible to deliver rewards. The new vouchers are thus a great alternative to reward loyal end customers for purchasing DT Spare Parts products.

A positive look towards the New Year

The Diesel Technic Group wishes to sincerely thank all its distribution partners and their workshop customers, whose faith and loyalty have been a particularly huge support in this challenging year. As Christmas approaches, Diesel Technic would like to wish you every happiness and time to relax, so as to gather your strength for the new year. Stay healthy!

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